Without the expected decline, Apple expects to produce 85 million iPhone 15 units in 2023
Neither shocks in the global economy nor in the “smartphone” sector should affect Apple’s orders. The manufacturer expects similar production for 2022 and is considering raising the iPhone Pro prices.
Brendan McDiarmid/Reuters
Apple has asked its suppliers to produce about 85 million iPhone 15 phones for this year. It is a similar figure to last year’s figure and contradicts expectations of a general decline in the “smartphone” market. The news is provided by Bloomberg, which cites insiders on the matter, who asked not to be identified.
The agency also indicates that Apple should increase its revenues this year, especially because it expects to raise the price of the Pro models, according to information provided by the same sources.
Apple’s production schedules are closely watched by markets around the world, given the brand’s global influence, with suppliers and operators in latitudes as diverse as China, the United States, Vietnam, and India.
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