By Andrea Hargraves 
Founded in 1991, in Caneças, Odivelas, by Pedro Queiroz Vieira and Vítor Oliveira, CTR – Consultoria, Técnica e Representações relocated to Samora Correia in 2003 and has become a global giant in disseminating technology to the FMCG market. Known by the acronym FMCG.
“Always focusing on the latest technology and business opportunities, it has been developed with patents developed in the publishing field at a rapid pace”, and currently has more than 50 registered patents.
Once the Samora Correia plant was integrated, it opened another plant in China in 2006, after opening industrial units in the US and India in the two years prior to the covid-19 pandemic.
The group’s marketing director revealed to Negócios that the CTR group currently has “more than 1,100 employees, of which 450 are based in Samora Correia”.
In terms of sales volumes, Vera Costa Pereira confirmed that CTR Group “has grown by more than 20% annually, closing 2022 with a turnover of approximately 150 million euros, compared to 135 million in the previous year”.
At the end of last year, after the death of Vitor Oliveira, control of the CTR group passed to the multinational company Hayco, for an undisclosed amount but the seller classified its operation as a “million dollar deal”.
“It was a great (and easy) decision for CTR Group to join Hayco. Not only do we run a business where innovation is the cornerstone, but more importantly, we share the values on which family businesses are built. We look forward to the future.” With enthusiasm and anticipation Pedro Queiroz Vieira said in a statement.
Hayco Group, a “big name in the FMCG industry” of Australian origin, is headquartered in Hong Kong and was established in 1983. It is owned by the Hay family and employs more than six thousand people.