By Shirley Farmer 
Again marked by the executive branch as One of the most influential women in PortugalAnd Clara de Souza, 55 years oldHe hates being called an influencer.
“I don’t like the term. I don’t use that effect to my advantage. My influence is only important in my performance as a journalist. This is where I have to do my best. He exhausts himself in the performance of my profession,” he asserts, revealing that there are those who do not understand this limit and misuse the approach: “Brands also approach me to put up a story or two on my InstagramObviously, that can’t be the case.”
More than methods and attempts to make them fall into temptation (the Journalists’ Code of Ethics forbids them from promoting or advertising paid brands), the focus of the ‘Jornal de Noite’ (SIC) gets chicken skin the way they talk to you.
Sometimes, suddenly, We become you here and you there. It’s something that still makes me a little confused, despite having an open mind. now, People who don’t know me from anywhere, treat me like a 15 year old girl, it’s weird. This makes me think about how society has evolved in dealing with people. Or maybe I’m the one who’s gone black,” he admits, smiling.
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