Google dominates the mobile market on several fronts, including the search Android brings that most people use. This position was about to be shaken, due to a possible change by Samsung. That moment is over and the smartphone giant won’t turn to Bing and Microsoft after all.
Samsung wanted to switch to Bing
About a month ago, rumors started circulating that Samsung could shake up the Android world. The change might be small, but it would have a very big weight in what Google has in the smartphone and services market.
Everything indicates that Google search is no longer the default option on Samsung smartphones. Choosing this change would be obvious and Microsoft would support it, with a renewed Bing and increasingly interesting AI.
Even if it was just an idea, which seemed to be real and being discussed, everything would have changed by now. New information pointing to that Samsung will have reversed its decision to consider the change and abandoned the use of Bing.
The people said Samsung, the world's largest smartphone maker, has halted an internal review that explored replacing Google with Bing on its mobile devices. The potential exchange would have replaced Google as the main search engine for Samsung's "Internet" web browsing app, which comes pre-installed on the South Korean company's smartphones.
After all, it will remain on Google within Android
The statement obtained now shows that the idea that was initially circulated was real and that Samsung really wanted to change it. In addition, it is also clear that the change will not extend to all Android devices present in smartphones.
This change will only focus on one point, which Samsung will still be able to control in its use of Android. We talk about the research conducted by the company in your own browser And this is present in all smartphones of the Samsung Internet brand.
It would be an unprecedented victory for Microsoft
Apparently, the reason Samsung has held the Switch is due to concerns about how the market and Google will perceive the Switch. This is an important partner for the smartphone giant. However, the door isn't completely closed to the future as Samsung works with Bing.
This would have been a strong move on Samsung's part and a very clear win for Bing from Microsoft. This search engine will become prominent, even in front of hundreds of millions of smartphone users.
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