By Chris Skeldon 
During the recent Adobe Max conference, research scientist Dr. Christine Dirk surprised the engineers, developers, and creative professionals attending the event by presenting a dress that can change its design.
With his “Primrose” project, Dirk brings technology to accessories that fit the “wearable” category: clothing.
The wonderful technology of the Primrose Project
Project Primrose was a breakthrough in fashion technology, using a set of flexible modular displays. Thanks to their low power consumption and zero emission, these displays are able to create static or dynamic patterns on practically any surface to which they are applied. This includes clothing.
To create the stunning transforming dress shown in the video above, Dr. Christine Dirk combined technology with content created using Adobe Stock, After Effects, Firefly, and Illustrator. This technology allows for interactive animation designs that respond to movement.
“The Primrose Project is a canvas for creativity, and the possibilities are endless,” Dirk said. “Fashion doesn’t have to be static; it can be dynamic and even interactive. We look forward to a future where there are more forms of expression.” During the show.
But the diversity of the “fabric that changes” is not limited to the dress. End users can also apply this innovation to bags, other clothing and even furniture.
What could the Primrose Fashion Project mean?
With a PhD in Computer Science from UC Berkeley and extensive experience in developing and working with “wearable technologies,” Dr. Christine Dirk combines her passion for technology with her talent for sewing and designing fashion with different materials and standards.
Continuing this fusion of technology and fashion is what the Primrose Project can bring to the world of clothing and accessories. Through this innovation, designers and artists can create new and interactive patterns.
The concept could also change the way future consumers interact with fashion, as a piece can replace many others. In the future, will designers also sell cutting-edge styles to update technological clothing?
As of now, Project Primrose is just a concept, and there’s no information on if or when it will be available to consumers and designers. However, the demonstration of this technology has attracted attention and there is a good chance that we will soon see it in other contexts.
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