Daniel Oliveira swings on SIC-Paolo Abreu

Daniel Oliveira swings on SIC-Paolo Abreu

1. Let’s get down to the numbers and facts. Between Monday and Friday last week, with a few exceptions, SIC missed all appointments. This means that TVI won with “Two at 10”, “A Única Mulher”, “Goucha”, “Big Brother”, “Festa É Festa”, “Quero É Viver” and “Forever”. A disaster for Daniel Oliveira, who sees his station at the fore thanks to the afternoon and evening newspapers, since he clearly has no responsibilities as director of programmes.

With 2022 already in its pockets, even if it lost in November and December to TVI, SIC has serious problems to solve. Daniel Oliveira, who has never taken a risk while facing a drift competitor, will have to come out.

And 2023 is just around the corner, as Jose Eduardo Muñiz focuses his priorities on information, which is the most difficult area. Observable. This is where the key to success lies. If the Queluz de Baixo station grows in newspapers – the difference at night reaches 200 thousand spectators, and loses a day or the other to Telejornal, from RTP1, which is unthinkable – we will have a new audience leader, after almost four years.

2. Bárbara Guimarães has been called up to replace Júlia Pinheiro on SIC afternoons. The inheritance was difficult – taking the place of a colleague with experience and confronting Manuel Luis Joshua at that time bore many fruits -, the commitment was notorious, but it is clear that the presenter’s time had passed, in fact, and that she therefore had no more opportunities at the Paço de station Arcos.

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3. False images on our TV are here to stay. From computer games to “painting” the war in Ukraine (SIC and TVI) to Lula’s victory in Brazil with “Made in Croatia” (RTP) fireworks, there is everything. Now, the Istanbul public station bombing is being filmed with the latest… March 2016; And in the Ukrainians’ invasion of Kherson, we saw Nuno Ruggiero and Jose Milhazys comment on the news with videos in the city eight months ago. Miserable misery!

4. José Manuel Freitas buys TV Guia every week – it’s mandatory reading at home. The famous CMTV journalist and commentator has been to six World Cups (!) and has, to our pride, agreed to share a few stories with us while the (disgraceful) FIFA competition is being played in Qatar. Enjoy, it’s worth it.

By Shirley Farmer

"Infuriatingly humble analyst. Bacon maven. Proud food specialist. Certified reader. Avid writer. Zombie advocate. Incurable problem solver."