By Andrea Hargraves 
Portugal is “very well positioned,” in the digital data market, to connect Europe, America, Africa and the Middle East/Asia, according to the conclusions of a study by Deloitte, released on Monday.
Thus, the statement reads “Portugal is in a very good position to be An essential part of the European strategy data, as it brings together a unique set of conditions to connect Europe with markets such as North America, South America, Africa and the Middle East/Asia.”
Study consultant and that says so Portugal “a hidden gem of communication” in Europe, He adds that “with A central geographic location that connects different regions of the world” Country “in the right place and time Take advantage of the exploding digital data market. In recent years, there has been an exponential increase in volume, with the amount of data generated, consumed and stored Reaching more than 180 zettabytes in 2025, 90 times the amount of data in 2010.”
However, Deloitte warns, “These values are hiding Connectivity disparities as Europe lags behind the US, with bandwidth capacity installed on the American continent about 106% higher to EMEA markets by the end of 2020.”
Deloitte believes that “Portugal has unique conditions to attract the biggest technological players.” need to expand its offer in the global data market,” the same note reads, with the company saying that the country “It emerges as an attractive location that responds to infrastructure requirements in Europe with a competitive, robust and far-reaching connection.”
In addition to, Deloitte states, “The Portuguese government supports new investment projects, speeding up the licensing process”, “Portugal remains one of the few countries in the world that currently has direct connections to the five continents and is recognized for the deployment of the new generation of submarine cables by leading companies such as Google and Facebook.”
According to the consultant, Portugal offers Many advantages, including “a privileged geographic location next to the Atlantic Ocean”, “wide connectivity with submarine cables of up to 5 continents”, To be “a major player in the next generation of investments in submarine cables”, and to be “well connected by land to major European hubs”, “High capacity ground network provided by various operators” and being “at the forefront of innovation with many success stories.”
This Deloitte study was presented by the Portuguese campus of the Pacific Communications Council, in Honolulu, Hawaii.
with LUSA